{"id":2567,"date":"2019-12-18T01:28:30","date_gmt":"2019-12-18T01:28:30","guid":{"rendered":"https:\/\/iconrefined.com\/?p=2567"},"modified":"2024-04-08T22:17:27","modified_gmt":"2024-04-08T22:17:27","slug":"bti-066-how-to-avoid-sucky-marketing","status":"publish","type":"post","link":"https:\/\/iconrefined.com\/bti-066-how-to-avoid-sucky-marketing\/","title":{"rendered":"BTI #066: How to Avoid Sucky Marketing"},"content":{"rendered":"\n<!-- iframe plugin v.5.1 wordpress.org\/plugins\/iframe\/ -->\n<iframe loading=\"lazy\" style=\"border:none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/12444629\/height\/100\/width\/\/thumbnail\/no\/render-playlist\/no\/theme\/custom\/tdest_id\/4427553\/custom-color\/87A93A\" height=\"100\" width=\"100%\" scrolling=\"no\" 0=\"allowfullscreen\" 1=\"webkitallowfullscreen\" 2=\"mozallowfullscreen\" 3=\"oallowfullscreen\" 4=\"msallowfullscreen\" class=\"iframe-class\" frameborder=\"0\"><\/iframe>\n\n<p>If your marketing efforts are not giving you the return on your investment, chances are they suck. This episode of the Beyond the Image podcast is about how to re-engineer your marketing efforts going into 2020 to focus on the ultimate ROI &#8211; customers purchasing from you!<\/p>\n<p>Host James Patrick discusses how to set better marketing objectives, creating your unique selling proposition, the importance of SWOT analysis as well as competitor research as well as the importance of testing everything.<\/p>\n<p>Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur!&nbsp;<\/p>\n<p>ALSO&#8230; if you are looking to rapidly accelerate your business trajectory in 2020, then you need to apply for the Get Amped Mastermind! This year long coaching and mentorship program will give you the information, connection and resources to unapologetically level up your business growth in the new year. Apply today at www.GetAmpedMastermind.com<\/p>\n<p><a href=\"https:\/\/directory.libsyn.com\/episode\/index\/id\/12444629\/tdest_id\/4427553\">Check out this episode!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If your marketing efforts are not giving you the return on your investment, chances are they suck. This episode of the Beyond the Image podcast is about how to re-engineer your marketing efforts going into 2020 to focus on the ultimate ROI &#8211; customers purchasing from you! Host James Patrick discusses how to set better [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"nf_dc_page":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[179,1],"tags":[],"class_list":["post-2567","post","type-post","status-publish","format-standard","hentry","category-beyond-the-image","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BTI #066: How to Avoid Sucky Marketing - Icon Refined<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iconrefined.com\/bti-066-how-to-avoid-sucky-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BTI #066: How to Avoid Sucky Marketing - Icon Refined\" \/>\n<meta property=\"og:description\" content=\"If your marketing efforts are not giving you the return on your investment, chances are they suck. 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