{"id":2610,"date":"2023-09-07T01:28:34","date_gmt":"2023-09-07T01:28:34","guid":{"rendered":"https:\/\/iconrefined.com\/?p=2610"},"modified":"2024-04-08T23:06:30","modified_gmt":"2024-04-08T23:06:30","slug":"bti-540-pitches-worth-reading-with-madison-rutherford","status":"publish","type":"post","link":"https:\/\/iconrefined.com\/bti-540-pitches-worth-reading-with-madison-rutherford\/","title":{"rendered":"BTI # 540: Pitches Worth Reading with Madison Rutherford"},"content":{"rendered":"\n<!-- iframe plugin v.5.1 wordpress.org\/plugins\/iframe\/ -->\n<iframe loading=\"lazy\" style=\"border:none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/27966447\/height\/100\/width\/\/thumbnail\/no\/render-playlist\/no\/theme\/custom\/tdest_id\/4427553\/custom-color\/87A93A\" height=\"100\" width=\"100%\" scrolling=\"no\" 0=\"allowfullscreen\" 1=\"webkitallowfullscreen\" 2=\"mozallowfullscreen\" 3=\"oallowfullscreen\" 4=\"msallowfullscreen\" class=\"iframe-class\" frameborder=\"0\"><\/iframe>\n\n<p dir=\"ltr\">Pitches Worth Reading with Madison Rutherford<\/p>\n<p dir=\"ltr\">Hosted by: James Patrick<\/p>\n<p><strong>&nbsp;<\/strong><\/p>\n<p dir=\"ltr\">My guest today is Madison Rutherford. She&#8217;s the associate editor and digital editor of Phoenix Magazine. Today, we&#8217;re talking about how to create pitches worth reading.<\/p>\n<p><strong><\/p>\n<p><\/strong><\/p>\n<p dir=\"ltr\">&#8220;The most important part of the story is the first sentence and the last sentence.&#8221;<\/p>\n<p><strong><\/p>\n<p><\/strong><\/p>\n<p dir=\"ltr\">IN THIS EPISODE<\/p>\n<ul>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Madison&#8217;s journalism journey.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Interviewing famous people and what makes it unique.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Changes in lifestyle journalism over the last 10 years.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Influencer culture.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">The importance of knowing your audience.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">How to keep a reader entertained and educated.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Stop shot-gunning pitches!<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Why the style of your work matters.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">The Oxford comma.<\/p>\n<\/li>\n<li dir=\"ltr\" aria-level=\"1\">\n<p dir=\"ltr\" role=\"presentation\">Dissecting a pitch example live.<\/p>\n<\/li>\n<\/ul>\n<p><strong><\/p>\n<p><\/strong><\/p>\n<p dir=\"ltr\">Connect with James&nbsp;<\/p>\n<p dir=\"ltr\">Website: <a href= \"https:\/\/jamespatrick.com\/\">jamespatrick.com<\/a><\/p>\n<p dir=\"ltr\">Instagram: <a href= \"https:\/\/www.instagram.com\/jpatrickphoto\/\">@jpatrickphoto<\/a><\/p>\n<p dir=\"ltr\">Text me marketing questions @: 480-605-3254&nbsp;<\/p>\n<p><strong>&nbsp;<\/strong><\/p>\n<p dir=\"ltr\">Connect with Madison<\/p>\n<p dir=\"ltr\">Website: <a href=\"https:\/\/phoenixmag.com\/\">PHOENIX Magazine<\/a><\/p>\n<p><strong><\/p>\n<p><\/strong><\/p>\n<p dir=\"ltr\">Share this podcast with a friend and remember to leave a 5-star review!&nbsp;<\/p>\n<p><strong id= \"docs-internal-guid-346d9500-7fff-572e-6341-819f283e7c2a\">For more, visit <a href= \"https:\/\/www.jamespatrick.com\/\">jamespatrick.com<\/a><\/strong><\/p>\n<p><a href=\"https:\/\/directory.libsyn.com\/episode\/index\/id\/27966447\/tdest_id\/4427553\">Check out this episode!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pitches Worth Reading with Madison Rutherford Hosted by: James Patrick &nbsp; My guest today is Madison Rutherford. She&#8217;s the associate editor and digital editor of Phoenix Magazine. Today, we&#8217;re talking about how to create pitches worth reading. &#8220;The most important part of the story is the first sentence and the last sentence.&#8221; IN THIS EPISODE [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"nf_dc_page":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[179,1],"tags":[],"class_list":["post-2610","post","type-post","status-publish","format-standard","hentry","category-beyond-the-image","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BTI # 540: Pitches Worth Reading with Madison Rutherford - Icon Refined<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iconrefined.com\/bti-540-pitches-worth-reading-with-madison-rutherford\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BTI # 540: Pitches Worth Reading with Madison Rutherford - Icon Refined\" \/>\n<meta property=\"og:description\" content=\"Pitches Worth Reading with Madison Rutherford Hosted by: James Patrick &nbsp; My guest today is Madison Rutherford. 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