Producing a Fashion Photoshoot
Hosted by: James Patrick
We have a pretty large fashion campaign we’re doing in the studio tomorrow. This got me thinking about discussing all of the essential steps required in the pre-production of having a successful fashion campaign. Let’s get into it.
“Once we set the theme, that will help us dictate all the other decisions we have to make.”
IN THIS EPISODE
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What pre-production looks like in order to ensure the campaign goes successfully
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The importance of developing the theme or overall art direction of the campaign.
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Is the location important?
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How James selects his models.
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The different teams that need to be hired.
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What storyboarding looks like and why James does it.
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One of the earliest mistakes James made in his career.
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The balance of creating commonality along with variety.
Connect with James
Website: jamespatrick.com
Instagram: @jpatrickphoto
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