Lead Magnets That Convert
Hosted by: James Patrick
Today, we’re diving into the strategy behind creating lead magnets and how to nurture the prospects you draw in so they become clients.
“The goal of a lead magnet is to draw in leads into your brand, into your business.”
IN THIS EPISODE
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The three types of leads.
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Types of lead magnets.
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What determines an effective lead magnet.
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What your lead magnet must do and why yours may not be working.
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Mistakes to avoid.
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What content should be included within the lead magnet.
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Answering the “so what” question.
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What should be on your landing page.
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Ways to market your freebie.
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Email sequences and what to include in your nurture emails.
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Should you use a custom confirmation page?
Connect with James
Website: jamespatrick.com
Instagram: @jpatrickphoto
Text me marketing questions @: 480-605-3254
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For more, visit jamespatrick.com