BTI # 550: Lead Magnets That Convert

Beyond the image Podcast

Lead Magnets That Convert

Hosted by: James Patrick

 

Today, we’re diving into the strategy behind creating lead magnets and how to nurture the prospects you draw in so they become clients. 

 

“The goal of a lead magnet is to draw in leads into your brand, into your business.”

IN THIS EPISODE

  • The three types of leads.

  • Types of lead magnets.

  • What determines an effective lead magnet. 

  • What your lead magnet must do and why yours may not be working. 

  • Mistakes to avoid. 

  • What content should be included within the lead magnet. 

  • Answering the “so what” question. 

  • What should be on your landing page. 

  • Ways to market your freebie. 

  • Email sequences and what to include in your nurture emails. 

  • Should you use a custom confirmation page?

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

 

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For more, visit jamespatrick.com

Check out this episode!

Develop beyond the image in your career and in your life! Hosted by photographer, best selling author and entrepreneur coach James Patrick, this weekly podcast is made for entrepreneurs who are looking to level up their careers. This show will give you the tools, resources, insights and information you need to be unapologetically successful. Listen in and learn how you too can develop beyond the image! Check out more details at JamesPatrick.com and on Instagram @JPatrickPhoto

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